(...and the answer is almost certainly not zero!) From dishonest publishers piling ads one on top of another, to robots hijacking personal computers to drive fake clicks, to suspect websites…

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Google’s Tag Manager is an amazing tool, providing marketers a user-friendly interface that saves time, money, and greatly expands the ability to collect and utilize data. If you have not…

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SEM is the Simplest Geo-Targeted Solution and Marketers are STILL DOING IT WRONG On the heels of 3 SEM audits this past week, we are making a simple plea to…

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In the U.S. alone there are now more than 250 million mobile phones in operation, over 90% of which are used by adults 18 years of age or older. As…

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